Workers there fut coins are paid well below

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Workers there fut coins are paid well below a living wage, forced to work illegal amounts of overtime, and often work in very unsafe and unhealthy http://www.mmovegas.com/ conditions. Workers making iPads and iPhones have suffered from nerve damage from chemical exposure and died in explosions due to unsafe factory conditions. Apple can t just nibble around the edges of this problem with PR stunts or minor changes. It needs to clean up its entire supply chain, or risk losing all credibility.

Apple has spent $650 million just on advertising for the iPhone alone since it launched. They re talking about spending less than 20% of that on this shift. They re talking about moving 1/10th of 1 percent of their global production costs. Apple is clearly aware that they have a PR problem.