For 22 seasons, ESEA has acted as the abettor of the CSGO Market Premier Alliance system, area abecedarian players can accomplish the ascend adjoin the pro scene. Now, in affiliation with both ESL and ESEA, Mountain Dew is acquisitive to abide that bequest as they move into the esports amphitheatre with the Mountain Dew League.
“MDL provides a adapted befalling for ambitious able gamers to apprehend their dreams on a all-around stage,” ESL America CEO Craig Levine said in a columnist release. “With the acceptance of esports exploding, we’re aflame to accomplice with MTN DEW and acquisition the next bearing of Counter-Strike superstars.”
In a annual to theScore esports, Mountain Dew’s chief cast administrator Sonika Patel said that the MDL is “a absolutely NEW alliance that would not contrarily exist, which is adapted from added branded sponsorships of absolute leagues. Dew is not abandoned accouterment a affirmed atom into the Pros, but actively allowance players abound as e-athletes with coaching, top accessory and acceptance to contest and affecting personalities they wouldn’t contrarily have.”
ESEA’s website explains that they and Mountain Dew “are teaming up for Analysis 23 Premier and the All-around Challenge LAN, featuring 8 teams from about the world,” and added adds that teams are already condoning for MDL by amphitheatre in analysis 22 of ESEA Premier.
The MDL will accept over $125,000 up for grabs and will berry one aggregation anniversary from North America and Europe into their region's corresponding ESL Pro Alliance season. To get there, abecedarian teams will aboriginal charge to authorize for the MDL itself, with the endure adventitious qualifier set for Aug. 27-28.
After that, 24 teams will activity it out over eight weeks to bulk out which 8 teams from anniversary amphitheatre will attempt at the Mountain Dew Championship, which is appointed for December.
The MTN DEW absolution added says that players in the MDL will be "providing the aggressive gamers with the top accoutrement and training — including acceptance to online tutorials and tips from the pros."
“As we started to investigate opportunities aural eSports specifically, we abstruse that gamers are absolute amorous about gaming but not anybody has the appropriate acceptance and training to become a pro,” Patel told theScore esports. “There is a lot of abeyant a allotment of amateurs and in accurate DEW fashion, we achievement to advance the boundaries for the gaming association with MDL.”
To do that, Patel said that MTN DEW formed with all-around media bureau OMD Zero Code “to actualize a affairs that was not abandoned accurate to the eSport environment, but offered absolute bulk to players and fans, appropriately adjustment with Dew’s already accustomed disinterestedness aural the gaming industry.”
The activity will be live-streamed acknowledgment to a affiliation with Twitch, with added data on clash anatomy accessible Cheap CSGO Skins from ESEA on their website.
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